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Rameez Kakodker
PTOTD#28

Long tail effect is real. Be careful before you dismiss ideas in favor of immediate hits.

Thoughts on the PTOTD

Understand distribution networks and your feature consumptions. There might be lesser used features that are actually really sticky. Or products that don’t generate a lot of revenue in the short term, but eclipse the winning products by miles in the long term. Read about the Long Tail here:

Rethinking the Long Tail Theory: How to Define ‘Hits’ and ‘Niches’

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  1. It is OK to be wrong – especially early in your career. Learn from being wrong – both as a cause & effect as well as the network effect.
  2. Know every corner of your problem space before jumping into the solution space.
  3. Think like a VC when pitching and defending your ideas. Some are bound to fail; all will be criticised.
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