Tag: UX

Payment-first checkout experience — a UX exploration

Posted on September 21, 2020 (September 26, 2020) by Rameez Kakodker
Payment-first checkout experience — a UX exploration 1

Would you pay first for your items and then proceed to provide the delivery details? Traditional checkout flow of ‘fill-up-every-detail-first-and-then-pay’ has a few issues, mainly — by the time the customer-to-be reaches the final step, she is exhausted by the decisions she has had to take & fields she has had to fill. The drop off rates stands […]

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Posted in Product ManagementTagged Checkout, Payment, UXLeave a comment

Easy conversion funnel time tracking in Google Analytics

Posted on October 18, 2019 (September 26, 2020) by Rameez Kakodker
Easy conversion funnel time tracking in Google Analytics 2

Published first on UX Collective on Oct 18, 2019 A critical aspect of analyzing the customer journey is timing. Timing is critical to analyze customer conversion funnel. If there are complicated steps within a page for a user to complete, they will take longer. As GA users, we’re often focused on the number of users […]

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Posted in Product Management, Technology, UXTagged Data, Funnel analysis, Google Analytics, Tracking, UX1 Comment
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